The acquisition brings together two long-standing players in traditional SEO in the emerging era of AI search.The acquisition brings together two long-standing players in traditional SEO in the emerging era of AI search.SEO consulting firm Previsible has acquired Internet Marketing Ninjas, a search marketing agency founded in 1999, as part of a move to combine traditional SEO practices with AI-driven strategies. Terms of the deal were not disclosed.
Previsible, launched in 2021 by former eBay head of SEO Jordan Koene, Tyson Stockton, and David Bell, said the acquisition adds one of the industry’s most experienced link building and digital PR teams to its roster.
“As search continues to evolve beyond keywords into authority, reputation, and real-world relevance, link strategies are essential for brands to stand out,” Koene said.
Details. The two companies will continue operating as distinct brands.
Internet Marketing Ninjas’ team will remain intact, with an average employee tenure of 14 years.
The combined client base includes Yelp, HP, Atlassian, Reddit, Best Buy, and Intuit.
Why now. Both companies framed the deal as a response to changes in the search landscape – particularly the growing influence of generative AI and large language models (LLMs) on how people discover content.
“Together with Previsible, we’re leading the charge in both search and AI-driven discovery. By merging decades of deep SEO expertise with bold, forward-thinking innovation, we’re meeting the future of online marketing head-on. From Google’s AI Overviews to ChatGPT and whatever comes next, our newly united team is perfectly positioned to help brands get found, build trust, and be talked about across the entire digital landscape,” said Jim Boykin, founder and CEO of Internet Marketing Ninjas.
Why we care. AI is changing how information is found and consumed. However, the underlying need for trusted expertise in findability remains high. AI could make human expertise even more valuable – especially for practitioners and agencies who understand how to make that content findable in this AI era.
SEO consulting firm Previsible has acquired Internet Marketing Ninjas, a search marketing agency founded in 1999, as part of a move to combine traditional SEO practices with AI-driven strategies. Terms of the deal were not disclosed.
Previsible, launched in 2021 by former eBay head of SEO Jordan Koene, Tyson Stockton, and David Bell, said the acquisition adds one of the industry’s most experienced link building and digital PR teams to its roster.
- “As search continues to evolve beyond keywords into authority, reputation, and real-world relevance, link strategies are essential for brands to stand out,” Koene said.
Details. The two companies will continue operating as distinct brands.
- Internet Marketing Ninjas’ team will remain intact, with an average employee tenure of 14 years.
- The combined client base includes Yelp, HP, Atlassian, Reddit, Best Buy, and Intuit.
Why now. Both companies framed the deal as a response to changes in the search landscape – particularly the growing influence of generative AI and large language models (LLMs) on how people discover content.
- “Together with Previsible, we’re leading the charge in both search and AI-driven discovery. By merging decades of deep SEO expertise with bold, forward-thinking innovation, we’re meeting the future of online marketing head-on. From Google’s AI Overviews to ChatGPT and whatever comes next, our newly united team is perfectly positioned to help brands get found, build trust, and be talked about across the entire digital landscape,” said Jim Boykin, founder and CEO of Internet Marketing Ninjas.
Why we care. AI is changing how information is found and consumed. However, the underlying need for trusted expertise in findability remains high. AI could make human expertise even more valuable – especially for practitioners and agencies who understand how to make that content findable in this AI era.
The acquisition brings together two long-standing players in traditional SEO in the emerging era of AI search.
